E-commerce Growth Marketing Manager

Our client is seeking a results-oriented E-commerce Growth Marketing Manager to drive online sales and expand market presence for their brands in Kansas City, Missouri, US . This role will be responsible for developing and executing comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, and affiliate programs. The ideal candidate will have a proven track record of increasing website traffic, conversion rates, and customer lifetime value. You will analyze market trends, identify new growth opportunities, and implement data-driven campaigns to optimize marketing ROI. Key responsibilities include managing the e-commerce website's user experience, overseeing content creation, and ensuring brand consistency across all online platforms. Collaboration with cross-functional teams, including product development, sales, and creative services, will be essential to achieving business objectives. This position requires a strategic thinker with strong analytical skills, a deep understanding of the e-commerce landscape, and hands-on experience with various marketing tools and platforms. You will be expected to stay ahead of industry best practices and emerging technologies to maintain a competitive edge. The ability to interpret complex data and translate insights into actionable marketing plans is crucial. This is an exciting opportunity for a driven marketer to make a significant impact on our client's online growth trajectory. Responsibilities include:

Developing and implementing data-driven e-commerce marketing strategies. Managing and optimizing SEO, SEM, and paid social media campaigns. Overseeing email marketing campaigns and customer segmentation. Developing and managing affiliate marketing programs. Analyzing website traffic, conversion rates, and customer behavior using analytics tools. Identifying opportunities for website optimization and A/B testing. Creating compelling content for product pages, social media, and email campaigns. Managing the e-commerce storefront and ensuring a seamless customer journey. Collaborating with creative and product teams to align marketing efforts with business goals. Monitoring competitor activities and market trends. Qualifications:

Proven experience as an E-commerce Marketing Manager or similar role. Demonstrated success in driving online sales and customer acquisition. Strong knowledge of SEO, SEM, social media marketing, and email marketing best practices. Proficiency in Google Analytics, Google Ads, and e-commerce platforms (e.g., Shopify, Magento). Excellent analytical and problem-solving skills. Strong understanding of customer journey mapping and conversion rate optimization. Experience with content creation and copywriting. Bachelor's degree in Marketing, Business, or a related field. Excellent project management and communication skills.