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Digital and Social Media Strategist

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Are you a creative thinker with a passion for digital marketing? Join our team as a Digital and Social Media Strategist! In this role, you will play a vital part in shaping our brand's online presence and driving engagement.

Key Responsibilities

  • Interpret and implement the brand strategy into a comprehensive social media strategy.
  • Define key objectives to elevate our social media presence and engagement.
  • Develop a monthly content calendar that effectively aligns with our social media strategy.
  • Identify essential metrics to gauge the success of our social media initiatives.
  • Advise on which content to promote organically and which should be boosted for greater reach.
  • Utilize social listening tools to ensure our brands are engaged in relevant conversations across social platforms.
  • Create a community playbook to guide our responses to consumer interactions via DMs and tags.
  • Collaborate closely with copywriters and designers to produce impactful and appealing content.
  • Coordinate with Marketing and Product Development teams to generate excitement around new product launches.
  • Prepare and present weekly and monthly reports detailing social media performance metrics.
  • Stay informed about emerging digital technologies and the latest social media best practices.

If you're ready to make a significant impact through innovative social media strategies and trends, we want to hear from you!

Job Type

Job Type
Full Time
Location
Fresno, CA, United States

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