marketing and branding specialist

Company Overview

Reversomatic Manufacturing Ltd., established in 1965, has been a pioneer in manufacturing exhaust fans and ventilation systems for residential, commercial, and industrial applications. As a leader in the high-rise condominium market in its region, the company offers an extensive product line including Heat & Energy recovery ventilators (HRV & ERV) with patented true automatic electronic air-balancing technology, setting industry standards for innovation and quality.

Summary

Marketing & Brand Specialist

Overview

We are seeking a strategic and creative marketing and branding specialist to lead the development and execution of brand initiatives that drive growth and enhance market presence. The ideal candidate will possess a strong understanding of digital marketing, product management, and consumer insights, with the ability to analyze market trends and translate them into actionable strategies. This role offers an exciting opportunity to shape company and products brand identity and influence consumer engagement across multiple channels.

Duties

• Develop and implement comprehensive brand strategies aligned with company goals, including positioning and visual identity of the company with strong presence on all professional social media platforms including LinkedIn, Instagram, twitter, Facebook and YouTube.
• Collaborate with sales teams to create promotional initiatives that increase product visibility and sales.
• Utilize Adobe Creative Suite to create compelling visual content for campaigns, presentations, promotional materials and brochures.
• Stay current with industry trends in digital marketing, e-commerce, and consumer behavior to keep the brand competitive.
• Oversee digital marketing campaigns across e-commerce platforms, social media channels, email marketing, and online advertising to increase brand awareness.
• Manage New products lifecycle and prepare product launches, ensuring consistency across all marketing channels.
• Conduct market research to identify consumer needs, market opportunities, and competitive landscape.
• Analyze campaign performance metrics and market data to refine strategies and improve future initiatives.
• Manage external communications and collaborate with partners to amplify the brand’s reach.

Skills

• 5 years in brand management, advertising, or marketing
• Experience in e-commerce platforms and digital marketing strategies.
• Proven ability in marketing growth through brand development initiatives.
• Proficiency in Adobe Creative Suite for content creation.
• Excellent analysis skills to interpret data and derive actionable insights.
• Solid understanding of marketing principles with a focus on digital channels.
• Ability to develop innovative campaigns that resonate with target audiences.
• Strong grasp of Google Analytics and social media sentiment tools

This position is ideal for a proactive specialist passionate about building impactful brands through strategic planning, creative execution, and data-driven decision-making.

Eager to shape the future of ventilation solutions? Bring your passion for branding and marketing to REVERSOMATIC MANUFACTURING LTD. — where innovation meets excellence. Apply now and be part of our journey to redefine industry standards.

Job Types: Full-time, Permanent

Pay: $50,000.00-$75,000.00 per year

Work Location: In person