E-commerce and Marketplace Manager

Ecommerce Manager, DTC & Marketplaces

Location: Hymus Blvd, Saint-Laurent, Quebec

Schedule: Full-time, in-office 4 days/week

Department: Digital / Ecommerce

Reports to: Director of Digital Marketing & Ecommerce

Position Summary

Artika is looking for an Ecommerce Manager, DTC & Marketplaces to lead the day-to-day performance, execution, and growth of our ecommerce business across Shopify DTC and key online marketplaces including Amazon, Walmart, Wayfair, and other digital sales channels.

This role is responsible for driving sales, managing channel performance, owning forecasts and reporting, and ensuring strong execution across all ecommerce touchpoints. The ideal candidate is both commercially minded and highly analytical, with a strong understanding of how different channels operate, what drives results on each platform, and how to adapt strategies to meet customer expectations and business goals.

This person will also play a key role in enriching and optimizing product data from the PIM across all online sales channels where Artika sells, ensuring best-in-class product content, consistency, and digital shelf readiness. In addition, this role will collaborate with external agency partners and internal stakeholders to support SEO and SEM initiatives that drive traffic, visibility, and ecommerce growth.

Key Responsibilities

Ecommerce & Marketplace Management

• Own the day-to-day management and performance of Artika’s ecommerce business across Shopify DTC and online marketplaces including Amazon, Walmart, Wayfair, and other relevant channels.
• Manage and deliver against ecommerce sales goals, revenue targets, and growth objectives across all assigned channels.
• Monitor daily, weekly, and monthly performance and proactively identify risks, opportunities, and actions needed to improve results.
• Oversee product merchandising, assortment visibility, pricing, promotions, and content readiness across channels.
• Support the execution of product launches, seasonal campaigns, promotional events, and channel-specific initiatives.

Sales Growth & Channel Strategy

• Develop and execute strategies to drive growth across DTC and marketplace channels.
• Identify opportunities to improve traffic, conversion, average order value, and overall channel productivity.
• Understand the behaviors, standards, and performance expectations of each platform and tailor strategies accordingly.
• Track competitive activity, assortment gaps, pricing trends, and platform changes to inform decisions and drive growth.

Forecasting, Reporting & Planning

• Build and manage sales forecasts by channel, category, and product line.
• Create and maintain reporting on key ecommerce KPIs including sales, traffic, conversion, average order value, content performance, and inventory position.
• Lead weekly, monthly, and quarterly business reporting with clear insights, recommendations, and action plans.
• Support budgeting, promotional planning, inventory forecasting, and assortment planning in alignment with broader business goals.
• Translate performance data into actionable recommendations for leadership and cross-functional teams.

Product Data Enrichment & Digital Shelf Execution

• Own the enrichment and optimization of product data from the PIM across all online sales channels where Artika sells.
• Ensure product information is accurate, complete, optimized, and consistently deployed across Shopify, marketplaces, and other ecommerce platforms.
• Partner with internal teams to improve the quality and structure of titles, bullets, descriptions, specifications, attributes, imagery, and other digital shelf content.
• Help ensure product content meets platform requirements and supports discoverability, conversion, and customer experience.
• Support new product launches and catalog updates by maintaining strong product content readiness across channels.

SEO, SEM & Agency Collaboration

• Collaborate with external agency partners and internal stakeholders to support SEO and SEM strategies that drive qualified traffic and ecommerce growth.
• Partner on keyword strategy, content optimization, campaign alignment, landing page readiness, and performance analysis.
• Help ensure organic and paid search efforts are aligned with ecommerce priorities, promotional calendars, and product launches.
• Monitor performance and provide business context, channel insights, and product priorities to improve campaign effectiveness.

Cross-Functional Collaboration

• Work closely with marketing, product, operations, customer service, and supply chain teams to ensure strong alignment and execution across ecommerce initiatives.
• Partner with inventory and operations teams to support in-stock rates, product availability, and fulfillment performance.
• Collaborate with content, merchandising, and product data stakeholders to maintain a high-performing digital shelf across all online channels.
• Contribute to process improvements, reporting enhancements, and workflow efficiencies that support scalable growth.

Qualifications

• 5+ years of experience in ecommerce, with strong hands-on experience managing both Shopify DTC and major marketplace channels.
• Proven track record of owning and achieving sales targets in a multi-channel ecommerce environment.
• Strong knowledge of Amazon, Walmart, Wayfair, and other online marketplace platforms.
• Deep understanding of ecommerce operations, digital merchandising, content optimization, and channel-specific performance drivers.
• Strong experience in forecasting, reporting, analytics, and business planning.
• Proficiency with Shopify and ecommerce reporting tools.
• Experience with Amazon Seller Central and/or Vendor Central.
• Working knowledge of ERP systems, ideally NetSuite.
• Working knowledge of PIM systems, ideally Akeneo.
• Experience supporting product data enrichment and content syndication across multiple ecommerce channels.
• Familiarity with SEO and SEM fundamentals, with experience collaborating with agencies or channel partners.
• Strong Excel and/or Google Sheets skills and confidence working with data, dashboards, and performance reports.
• Bilingual in French and English preferred or required.
• Excellent organizational, communication, and project management skills.
• Able to balance strategic thinking with hands-on execution in a fast-paced environment.

Preferred Qualifications

• Experience in consumer goods, home, lighting, décor, or an omnichannel retail environment.
• Familiarity with retail media, marketplace advertising, or paid performance metrics.
• Experience working with complex catalogs, multiple online channels, or large SKU counts.
• Strong understanding of digital shelf best practices and ecommerce content optimization.

What Success Looks Like

• Ecommerce sales goals are achieved across Shopify DTC and marketplace channels.
• Forecasting and reporting are accurate, timely, and actionable.
• Product content and data are enriched, optimized, and consistently deployed across all online sales channels.
• SEO and SEM efforts are well aligned with ecommerce priorities and supported through effective agency collaboration.
• Opportunities and risks are identified early through strong analysis, planning, and channel oversight.
• Ecommerce operations run smoothly, with strong cross-functional coordination and execution.