Regional Vice President OF SALES & MARKETING –Dubai

About the job

Caracole- Regional Vice President OF SALES & MARKETING – (based in Dubai)

Reports To: Vice President International Sales, Caracole

Expatriate

Location: Based in Territory, ideally based Dubai. Extensive regional and international travel required

Travel: Estimated % of time traveling regionally/internationally — TBD

Compensation:Competitive base salary + % of sales growth

**Luxury Furniture Industry Experience Required**

Mission

Grow Caracole's sales and brand awareness across the sales territory in a substantial, sustained way, putting Caracole firmly on the map among the region's leading home furnishing brands.

Authority & Decision Rights

• P&L ownership

• Marketing budget authority in line with the agreed business plan.

• Pricing and discount authority in consistent with WW pricing and discount strategy.

• Contract and distributor-agreement signing authority in agreement with HQ.

• Hiring and termination authority for the regional team within the agreed P&L.

• Authority to design sales incentive and compensation plans for the regional team.

Key Responsibilities: Business & Revenue Growth

• Develop the business plan for the region.

• Own the performance of sales across the sales territory, maximizing sales, brand, and business development.

• Build and execute a market prioritization and sequencing plan across sub-regions throughout territory reflecting differences in retail structure, price positioning, and consumer behavior across these markets.

• Grow existing retail accounts and develop new ones throughout the territory.

• Develop new sales channels and prospects, including architects/designers, contract/hospitality, and e-commerce, in viable markets.

• Develop a region-specific e-commerce strategy across relevant platforms.

• Negotiate product placement and use sales analysis to drive high-volume performance.

• Establish quotas and sales goals for the sales team, accounts, and channels.

• Forecast long-range account sales and inventory needs; communicate regularly to corporate departments.

• Represent the company at trade shows and furniture markets in the USA, sales territory, and at other events that influence sales success.

Distributor & Partner Management

• Select, contract, and manage distributor, agent, and sales-rep relationships in each market within the territory.

• Establish distributor/agent selection criteria and performance standards.

• Evaluate distributor and partner performance regularly; renegotiate or exit underperforming relationships as needed.

Team Leadership

• Manage and develop the team of brand managers and sales agents.

• Hire, manage, and, when necessary, exit members of the regional team.

• Build a succession and development plan for key regional roles.

• Provide leadership and innovative solutions to overcome logistical and business challenges.

• Manage and conduct sales training so sales associates and the architect/designer community understand the features and benefits of Caracole products.

Marketing & Brand Building

• Develop the marketing plan for the region and for the most important clients.

• Monitor, support, and recommend advertising, marketing, and branding activities.

• Partner with the Marketing Department to plan advertising and communications that support company objectives for service, market participation, and growth.

• Advise the Executive Team on the brand's international image, display, collateral, marketing, and digital presence.

• Monitor the region for counterfeit or IP-infringing products and coordinate with Legal on brand and design protection.

Customer & Account Management

• Ensure accounts are serviced to Company standards and policies.

• Conduct Quarterly Business Reviews with the sales team and key accounts.

• Build and maintain strong business relationships with customers and external trade contacts.

• Ensure customer satisfaction; gather and relay feedback to corporate departments to drive continuous improvement.

• Resolve customer complaints and requests, including issues of quality, pricing, on-time delivery, product style, and market representation.

• Act as a trusted advisor, promoting goodwill and a positive Company image through forward-thinking sales and business practices.

Product & Cross-Functional Collaboration

• Ensure strong representation of Company core products in the region and in key clients' assortments.

• Analyze regional needs and trends and translate them into recommendations on product development, inventory, and marketing support to raise the business to a world-class level.

Corporate Coordination & Reporting

• Maintain effective working relationships and communication with Company personnel and management.

• Set sales goals with Corporate management in line with Company objectives and track progress.

• Keep Corporate informed of territory activity, competitive changes, and significant issues.

• Complete required reports and records accurately and on time.

• Schedule and manage overseas business trips within the territory.

• Attend meetings as required, in person or remotely.

• Bring creative, proactive solutions to improve the business, brand, and Company — within the territory and globally.

Success Metrics

• Year-over-year double-digit revenue growth.

• Gross margin / profitability in the region, alongside revenue growth.

• Substantial opening of new accounts in retail, contract, and e-commerce.

• Brand awareness growth in priority markets.

• Sales team growth, capability, and retention.

• Increasing customer satisfaction.

Key Qualifications & Education

• College degree or equivalent.

Required Knowledge

• Luxury Furniture Industry Experience

• Good knowledge of the sales territory.

• Understanding of high-end market, consumer behavior, and retail distribution (furniture & design preferred).

• Understanding of product positioning and competitive conditions.

• Knowledge of sales and marketing techniques and principles.

Experience

• 10+ years sales experience required.

• 5+ years managing a sales team preferred.

• 5+ years' experience living, traveling, and working across the Middle East and Africa.

• Travel to and visa recipient from USA and sales territory.

Abilities

• Excellent sales and communication skills.

• Well organized, with strong problem-solving abilities.

• Strong interpersonal and people management skills.

• Working knowledge of CRM, sales-analytics, and AI-enabled sales tools.

• Fluent in English; another regional language a plus.

Preferred Skills

• Experience with a luxury brand.

• CRM knowledge.