At PitchBook, we are always looking forward. We continue to innovate, evolve, and invest in ourselves to bring out the best in everyone. We’re deeply collaborative and thrive on the excitement, energy, and fun that reverberates throughout the company.

Our extensive learning programs and mentorship opportunities help us create a culture of curiosity that pushes us to always find new solutions and better ways of doing things. The combination of a rapidly evolving industry and our high ambitions means there’s going to be some ambiguity along the way, but we excel when we challenge ourselves. We’re willing to take risks, fail fast, and do it all over again in the pursuit of excellence.

If you have a good attitude and are willing to roll up your sleeves to get things done, PitchBook is the place for you.

About the Role

The Marketing team fuels PitchBook’s growth by generating demand, advancing brand awareness, and delivering digital experiences that convert and retain clients. We partner with Sales, Customer Success, Product, and Research to make PitchBook’s data and insights accessible to global audiences. Within Marketing, the SEO function ensures our digital presence is discoverable, competitive, and continually optimized in a changing search landscape.

The Sr. SEO Manager will be responsible for developing and implementing effective search engine optimization (SEO) strategies that drive measurable growth and strengthen PitchBook’s organic search visibility. This role emphasizes scalable SEO tactics and content strategies as well as generative engine optimization (GEO) and answer engine optimization (AEO) to expand visibility across global markets. The Sr. SEO Manager will also leverage technical SEO expertise to ensure site health, performance, and discoverability at scale. Collaboration is key—working closely with product, content strategy, performance marketing, campaigns, demand generation, creative, marketing operations, news, and research. The ideal candidate is an SEO expert who is highly analytical, able to design and run strategic experiments, and comfortable operating at both the strategic and tactical level.

Primary Job Responsibilities

Develop and execute SEO roadmaps across technical, content, GEO/localization, and AEO initiatives
Manage SEO agency relationships—setting strategy, ensuring accountability, and driving measurable ROI
Act as a trusted partner across teams, ensuring SEO strategy aligns with company priorities
Lead technical audits to resolve crawl, indexation, schema, performance, and site architecture issues
Partner with engineering to scale site performance and optimize for speed, reliability, and scalability
Implement automated interlinking and scalable sitewide SEO enhancements
Guide content and editorial teams on keyword targeting, scalable topic clustering, and structured data
Develop and oversee scalable link-building programs that strengthen domain authority and visibility
Drive SEO initiatives that increase organic traffic and engagement to News & Insights
Design and run SEO experiments (A/B, multivariate) to validate hypotheses and inform strategy
Use data-driven insights to refine tactics and continuously optimize for both users and search engines
Define SEO KPIs and build reporting dashboards covering rankings, traffic, conversions, and ROI
Deliver regular performance updates and insights across the Digital Team and leadership
Stay ahead of evolving algorithms, GEO/AEO opportunities, and SEO best practices
Champion emerging tactics and technologies that keep PitchBook competitive
Lead SEO strategy for a high-impact digital growth channel with visibility across the business
Manage an SEO agency and partner with internal teams to scale programs globally
Drive growth in targeted organic traffic to News & Insights and other priority sections of PitchBook.com
Thrive in a collaborative culture that values curiosity, innovation, and measurable impact
Support the vision and values of the company through role modeling and encouraging desired behaviors
Participate in various company initiatives and projects as requested

Skills and Qualifications

Bachelor’s degree preferred
7+ years of SEO experience with at least 2+ years managing SEO agencies or external vendors
Proven success with scalable SEO tactics (interlinking, content expansion, link building)
Strong expertise in technical SEO (crawl/indexation, structured data, hreflang, site architecture)
Experience with international SEO
Skilled with enterprise SEO and analytics tools (Screaming Frog, SEMrush, GSC, GA4, Looker, Tableau)
Hands-on experience running SEO experiments and reporting on results
Excellent communicator who can translate tactical SEO into clear business outcomes
Proactive, collaborative, and comfortable in a fast-paced, cross-functional environment

Benefits + Compensation at PitchBook

Physical Health

Comprehensive health benefits
Additional medical wellness incentives
STD, LTD, AD&D, and life insurance

Emotional Health

Paid sabbatical program after four years
Paid family and paternity leave
Annual educational stipend
Ability to apply for tuition reimbursement
CFA exam stipend
Robust training programs on industry and soft skills
Employee assistance program
Generous allotment of vacation days, sick days, and volunteer days

Social Health

Matching gifts program
Employee resource groups
Subsidized emergency childcare
Dependent Care FSA
Company-wide events
Employee referral bonus program
Quarterly team building events

Financial Health

401k match
Shared ownership employee stock program
Monthly transportation stipend
Please be aware the above PitchBook benefit and perk offerings are subject to corresponding plan and policy documents and may change during the course of your employment.

Compensation

Annual base salary: $120,000-$132,541
Target annual bonus percentage: 10%

Working Conditions

At the heart of our company is a belief in the power of in-person collaboration. Being together in the office fuels our creativity, strengthens our connections, and drives the innovation that sets us apart. Our culture is built on spontaneous moments—those hallway conversations, whiteboard brainstorms, and shared celebrations in each of our global offices—that simply can’t be replicated remotely. This role is expected to be in the office 5 days a week.

The job conditions for this position are in a standard office setting. Employees in this position use PC and phone on an on-going basis throughout the day. Limited corporate travel may be required to remote offices or other business meetings and events.

Life At PB

We are consistently recognized as a Best Place to Work and our culture is at the heart of our success. It’s our fundamental belief that people do and create great things and that people are the cornerstone of prosperity. We believe that proactively seeking out different points of view, listening to others, learning, and reflecting on what we’ve heard creates a sense of belonging within PitchBook and strengthens the PitchBook community.

We are excited to get to know you and your background. Concerned that you might not meet every requirement? We encourage you to still apply as you might be the right candidate for the role or other roles at PitchBook.

#LI-AD2

Qualifications

The ideal candidate is an SEO expert who is highly analytical, able to design and run strategic experiments, and comfortable operating at both the strategic and tactical level
7+ years of SEO experience with at least 2+ years managing SEO agencies or external vendors
Proven success with scalable SEO tactics (interlinking, content expansion, link building)
Strong expertise in technical SEO (crawl/indexation, structured data, hreflang, site architecture)
Experience with international SEO
Skilled with enterprise SEO and analytics tools (Screaming Frog, SEMrush, GSC, GA4, Looker, Tableau)
Hands-on experience running SEO experiments and reporting on results
Excellent communicator who can translate tactical SEO into clear business outcomes
Proactive, collaborative, and comfortable in a fast-paced, cross-functional environment
Limited corporate travel may be required to remote offices or other business meetings and events

Benefits

Benefits + Compensation at PitchBook:
Physical Health
Comprehensive health benefits
Additional medical wellness incentives
STD, LTD, AD&D, and life insurance
Paid sabbatical program after four years
Paid family and paternity leave
Annual educational stipend
Ability to apply for tuition reimbursement
CFA exam stipend
Robust training programs on industry and soft skills
Employee assistance program
Generous allotment of vacation days, sick days, and volunteer days
Social Health
Matching gifts program
Employee resource groups
Subsidized emergency childcare
Dependent Care FSA
Company-wide events
Employee referral bonus program
Quarterly team building events
Financial Health
401k match
Shared ownership employee stock program
Monthly transportation stipend
Please be aware the above PitchBook benefit and perk offerings are subject to corresponding plan and policy documents and may change during the course of your employment
Annual base salary: $120,000-$132,541
Target annual bonus percentage: 10%

Responsibilities

The Marketing team fuels PitchBook’s growth by generating demand, advancing brand awareness, and delivering digital experiences that convert and retain clients
We partner with Sales, Customer Success, Product, and Research to make PitchBook’s data and insights accessible to global audiences
SEO Manager will be responsible for developing and implementing effective search engine optimization (SEO) strategies that drive measurable growth and strengthen PitchBook’s organic search visibility
This role emphasizes scalable SEO tactics and content strategies as well as generative engine optimization (GEO) and answer engine optimization (AEO) to expand visibility across global markets
SEO Manager will also leverage technical SEO expertise to ensure site health, performance, and discoverability at scale
Collaboration is key—working closely with product, content strategy, performance marketing, campaigns, demand generation, creative, marketing operations, news, and research
Develop and execute SEO roadmaps across technical, content, GEO/localization, and AEO initiatives
Manage SEO agency relationships—setting strategy, ensuring accountability, and driving measurable ROI
Act as a trusted partner across teams, ensuring SEO strategy aligns with company priorities
Lead technical audits to resolve crawl, indexation, schema, performance, and site architecture issues
Partner with engineering to scale site performance and optimize for speed, reliability, and scalability
Implement automated interlinking and scalable sitewide SEO enhancements
Guide content and editorial teams on keyword targeting, scalable topic clustering, and structured data
Develop and oversee scalable link-building programs that strengthen domain authority and visibility
Drive SEO initiatives that increase organic traffic and engagement to News & Insights
Design and run SEO experiments (A/B, multivariate) to validate hypotheses and inform strategy
Use data-driven insights to refine tactics and continuously optimize for both users and search engines
Define SEO KPIs and build reporting dashboards covering rankings, traffic, conversions, and ROI
Deliver regular performance updates and insights across the Digital Team and leadership
Stay ahead of evolving algorithms, GEO/AEO opportunities, and SEO best practices
Champion emerging tactics and technologies that keep PitchBook competitive
Lead SEO strategy for a high-impact digital growth channel with visibility across the business
Manage an SEO agency and partner with internal teams to scale programs globally
Drive growth in targeted organic traffic to News & Insights and other priority sections of PitchBook.com
Thrive in a collaborative culture that values curiosity, innovation, and measurable impact
Support the vision and values of the company through role modeling and encouraging desired behaviors
Participate in various company initiatives and projects as requested
This role is expected to be in the office 5 days a week
Employees in this position use PC and phone on an on-going basis throughout the day

Sr. SEO Manager

Job Type