Junior Digital Marketing Specialist

Job Title: Part-Time Junior Digital Marketing Specialist

Location: Washington, DC

Assignment Type: 6-month contract

Pay Rate: $25-30/Hour

Schedule: Part-Time (20 hours/week)

Benefits: This position is eligible for medical, dental, vision, and 401(k).

About the Role

We’re seeking a motivated Junior Digital Marketing Specialist to support our growing marketing efforts. This is a part-time opportunity ideal for someone with hands-on experience using Salesforce, Marketing Cloud Account Engagement (Pardot), and Google Analytics who is eager to grow their digital marketing skill set in a collaborative and fast-paced environment.

Key Responsibilities

• Assist in the execution of email marketing campaigns using Marketing Cloud Account Engagement (Pardot)
• Build and manage audience segmentation and automation workflows
• Support lead generation and nurturing efforts by maintaining marketing lists and campaigns in Salesforce
• Monitor campaign performance and provide weekly reports using Google Analytics, Pardot, and Salesforce dashboards
• Collaborate with content and design teams to ensure cohesive messaging across all digital channels
• Assist in managing website content and landing pages, ensuring SEO best practices
• Track KPIs such as conversion rates, email open/click rates, and website traffic
• Contribute to A/B testing strategies to improve campaign effectiveness
• Support administrative and ad hoc digital marketing tasks as needed

Qualifications

• 1–2 years of hands-on experience with: Salesforce CRM, Marketing Cloud Account Engagement (Pardot), and Google Analytics (GA4 preferred)
• Basic knowledge of digital marketing concepts, including lead funnels, conversion optimization, and email marketing best practices
• Experience with data tracking and reporting tools
• Strong organizational skills and attention to detail
• Self-starter with the ability to work independently and meet deadlines
• Excellent written and verbal communication skills
• Bachelor’s degree in Marketing, Communications, or related field (or currently pursuing)

Preferred Skills (Not Required)

• Familiarity with marketing automation tools (e.g., HubSpot, Marketo)
• Experience using Google Tag Manager or Google Ads
• Working knowledge of HTML/CSS for email templates

What We Offer

• Flexible hours with remote work options
• Hands-on experience with a growing marketing team
• Opportunity to grow with a company that values innovation and continuous learning

Qualifications

• This is a part-time opportunity ideal for someone with hands-on experience using Salesforce, Marketing Cloud Account Engagement (Pardot), and Google Analytics who is eager to grow their digital marketing skill set in a collaborative and fast-paced environment
• Basic knowledge of digital marketing concepts, including lead funnels, conversion optimization, and email marketing best practices
• Experience with data tracking and reporting tools
• Strong organizational skills and attention to detail
• Self-starter with the ability to work independently and meet deadlines
• Excellent written and verbal communication skills
• Bachelor’s degree in Marketing, Communications, or related field (or currently pursuing)

Benefits

• Pay Rate: $25-30/Hour
• Schedule: Part-Time (20 hours/week)
• Benefits: This position is eligible for medical, dental, vision, and 401(k)
• Flexible hours with remote work options
• Hands-on experience with a growing marketing team
• Opportunity to grow with a company that values innovation and continuous learning

Responsibilities

• We’re seeking a motivated Junior Digital Marketing Specialist to support our growing marketing efforts
• Assist in the execution of email marketing campaigns using Marketing Cloud Account Engagement (Pardot)
• Build and manage audience segmentation and automation workflows
• Support lead generation and nurturing efforts by maintaining marketing lists and campaigns in Salesforce
• Monitor campaign performance and provide weekly reports using Google Analytics, Pardot, and Salesforce dashboards
• Collaborate with content and design teams to ensure cohesive messaging across all digital channels
• Assist in managing website content and landing pages, ensuring SEO best practices
• Track KPIs such as conversion rates, email open/click rates, and website traffic
• Contribute to A/B testing strategies to improve campaign effectiveness
• Support administrative and ad hoc digital marketing tasks as needed