Position Overview

Role: SEO & AI Visibility Specialist

Company: Fountainhead

Location: Remote (Overseas)

Type: Full-time contractor

About Fountainhead

Fountainhead operates at the intersection of marketing, AI, and emerging technology. We help brands navigate the rapidly evolving landscape where traditional search engines and AI-powered discovery systems are converging.

Our work spans AI Engine Optimization (AEO), technical SEO, content strategy, and digital advertising — always with an eye toward where technology is heading, not just where it's been.

The Opportunity

This is a ground-floor role with significant growth potential. You'll be joining a small team where you can shape how we approach SEO and AI visibility, not just execute someone else's playbook.

What we're offering

Access to premium tools — Ahrefs, Semrush, Screaming Frog, and emerging AI platforms. We invest in the best tools and expect you to master them.
Exposure to cutting-edge work — AI Engine Optimization is a field being invented in real-time. You'll work on problems most SEO practitioners haven't encountered yet.
Path to senior role — We're building the team. Prove yourself and grow into a senior position with expanded responsibility and compensation.
Direct mentorship — Work closely with leadership, not buried in a large agency structure.
Real ownership — Your work will directly impact client outcomes. No busy work.

The Role

This is a comprehensive SEO role spanning technical implementation, content strategy, programmatic SEO, and link building. You'll work across the full spectrum of organic visibility — from fixing crawl errors to building backlink campaigns to optimizing content for AI citation.

This role is for you if

You want to master SEO end-to-end, not specialize in one narrow slice
You're excited about AI and how it's transforming search
You learn fast and want to grow into a senior role
You can work independently but communicate proactively
You take pride in quality work

ResponsibilitiesTechnical SEO

Conduct comprehensive technical audits using Screaming Frog (or equivalent crawler)
Identify and document issues: crawl errors, indexing problems, redirect chains, canonicalization, Core Web Vitals
Implement and audit schema markup (JSON-LD) for rich results and AI parsing
Monitor Google Search Console for crawl, indexing, and performance issues
Diagnose JavaScript rendering issues affecting indexation
Create technical specifications for developer implementation

Content & On-Page Optimization

Conduct keyword research and competitive analysis using Ahrefs or Semrush
Develop content briefs with target keywords, structure, and competitive insights
Optimize existing content for search intent and keyword targeting
Write and edit SEO-focused content (meta tags, headings, body copy)
Implement on-page optimizations across client sites
Build internal linking strategies

Programmatic SEO

Identify opportunities for scalable, template-based page creation
Develop keyword matrices for programmatic content
Work with data sources to create structured content at scale
Monitor and optimize programmatic page performance
Understand database-driven content generation approaches

Link Building & Digital PR

Conduct backlink gap analysis to identify opportunities
Research and qualify link prospects
Execute outreach campaigns for link acquisition
Identify unlinked brand mentions for reclamation
Build relationships with publishers and webmasters
Track and report on link building performance
Support digital PR efforts with research and outreach

AI Visibility & AEO

Test how AI systems (ChatGPT, Perplexity, Claude, Google AI Overviews) respond to queries in client verticals
Analyze which brands get recommended and identify contributing factors
Optimize content structure and markup for AI citation likelihood
Contribute to developing our AEO methodology and frameworks
Stay current on AI search developments and share learnings

Analytics & Reporting

Track rankings, traffic, and conversion metrics
Analyze data to identify opportunities and issues
Create clear client reports with insights and recommendations

RequirementsMust Have

SEO Experience & Knowledge

3-5 years hands-on SEO experience across technical, content, and link building
Solid understanding of how search engines crawl, render, and index content
Knowledge of on-page optimization best practices
Experience with link building outreach and strategy
Understanding of content optimization for search intent

Tool Proficiency

SEO crawling and auditing tools (Screaming Frog, Sitebulb, or equivalent)
Keyword research and backlink analysis platforms
Google Search Console
Google Analytics 4
Spreadsheets (Excel/Google Sheets) at intermediate+ level
Shopify (familiar with the platform and its SEO considerations)
AI coding/automation tools (Claude Code, Cursor, Codex, or equivalent)

Communication

Professional English writing ability — you'll write client reports, outreach emails, and content
Clear spoken English for video calls
Ability to explain technical concepts to non-technical audiences
Proactive communication style — you surface issues and updates without being asked

Work Style

Self-directed — you can manage your time and prioritize without daily oversight
Detail-oriented — SEO requires precision
Curious — you dig into problems until you understand root causes
Growth mindset — you want to learn and improve continuously

Strong Plus

Technical Skills

Basic HTML/CSS — can read code and identify SEO issues in markup
Understanding of JavaScript SEO challenges (SPAs, SSR, SSG)
Experience with schema markup implementation (JSON-LD)
Familiarity with programmatic SEO approaches

AI Tools & Systems Experience

Experience using AI assistants (Claude, ChatGPT) in professional workflows
Familiarity with AI coding tools (Claude Code, Cursor, Codex, or similar)
Understanding of how to prompt AI systems effectively
Interest in how AI is changing search and discovery

Domain Experience

Shopify SEO
Ecommerce SEO more broadly
B2B or SaaS SEO
International/multilingual SEO

Tools You'll Use

SEO crawling and analysis tools
Google Search Console
Google Analytics 4
Google Sheets / Excel
Claude, ChatGPT, and AI coding tools (Claude Code, Cursor, etc.)
Shopify

Working With Us

Schedule & Communication

Flexible hours with some overlap required for North American business time
Primarily async communication via Slack
Weekly video check-ins
Loom for async walkthroughs and updates

What We Provide

Access to premium SEO and AI tools
Fully remote — work from anywhere
Direct mentorship and regular feedback
Clear growth path to senior role
Exposure to emerging AI + SEO intersection

How to Apply

Send an email with

1. Introduction (2-3 paragraphs) Tell us about yourself — your SEO background, what you've worked on, and why this role interests you. Be specific about your experience across technical SEO, content, and link building.

2. English Writing Sample Either a past piece you've written (audit report, content brief, blog post, outreach email) OR write a short explanation (200-300 words) of how you would approach building backlinks for a new ecommerce brand selling premium kitchen equipment.

3. Tool Experience List the SEO tools you've used and your proficiency level with each. Include any AI tools you use in your workflow.

4. AI Experience (if applicable) If you have experience with AI/ML tools, Claude Code, or similar — describe how you've used them. If not, that's okay — tell us about your interest in learning.

5. Availability Your available start date, hours per week, and timezone.

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Search Engine Optimization Specialist