Ai Marketing Digital Marketing Conversion Optimization CTR AEO SEO Meta Google Ads

Upwork

We’re looking for an experienced AI Marketing & Digital Marketing specialist to help us grow our brand through modern AI-powered marketing strategies and performance-driven digital campaigns.

You’ll be responsible for researching markets and competitors, identifying customer needs and trends, developing marketing strategies, creating and optimizing campaigns, and using AI tools to improve the speed and quality of our marketing workflow.

The role will include

  • AI-powered marketing strategy and research
  • Digital marketing strategy and campaign planning
  • Competitor and market research
  • Customer and audience research
  • Content strategy and content planning
  • Social media marketing
  • Meta, Google and TikTok advertising
  • Paid acquisition and retargeting
  • SEO and content optimization
  • AEO and GEO / AI search visibility
  • Email and marketing automation
  • AI-powered content creation and marketing workflows
  • Landing page and conversion optimization
  • Analytics, reporting and performance analysis
  • A/B testing and campaign optimization
  • Identifying new growth opportunities

You should understand how to connect marketing activities with measurable business results such as traffic, leads, conversions, CPA, CAC, CTR, CVR and ROAS.

We’re especially interested in someone who actively uses AI tools to improve research, content creation, campaign management, analytics and automation.

Experience with ChatGPT, Claude, Gemini, Perplexity, AI agents, marketing automation tools, Google Analytics, Google Ads, Meta Ads, TikTok Ads and modern SEO/AI-search tools is a strong plus.

We’re looking for someone who can think strategically but also execute. You should be comfortable taking a marketing idea from research and strategy through implementation, measurement and optimization.

This is intended to be a long-term position for someone who can become a key part of our digital growth strategy.

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