SEO Specialist

About the Role

Our client is seeking a dedicated and analytical SEO Specialist to join their marketing team in Burnaby, British Columbia . This role is pivotal in driving organic search traffic and improving search engine rankings for their digital properties. You will be responsible for conducting in-depth SEO audits, developing strategies, implementing on-page and off-page optimization techniques, and monitoring performance. This is a prime opportunity for a passionate SEO professional to contribute significantly to online visibility and growth in the competitive Burnaby market.

Key Responsibilities Conduct comprehensive SEO audits, keyword research, and competitive analysis to identify opportunities and challenges. Develop and implement effective on-page and off-page SEO strategies to improve search engine rankings and organic traffic. Optimize website content, meta descriptions, title tags, and internal linking for search engines. Manage and execute link-building campaigns to enhance website authority and domain rating. Monitor SEO performance using tools like Google Analytics, Google Search Console, and SEMrush; provide regular reports and insights. Stay current with search engine algorithm updates and SEO best practices to ensure strategies remain effective. Requirements Bachelor's degree in Marketing, Computer Science, or a related field. 2-5 years of experience in Search Engine Optimization (SEO), with a proven track record of success. Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or Moz. Strong understanding of technical SEO, on-page optimization, off-page optimization, and local SEO. Excellent analytical skills and the ability to interpret data to drive strategic decisions. Strong communication and collaboration skills, essential for working with various teams in British Columbia . Benefits Competitive salary and performance-based bonuses. Comprehensive health, dental, and vision insurance. Paid time off and company holidays. Opportunities for professional development, training, and attending SEO conferences. A collaborative and growth-oriented work environment located in Burnaby .