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Email Marketing eCommerce Management (Omnisend + Shopify) — Design, Flows, Revenue Growth

Upwork

We’re a premium ecommerce brand (Shopify) looking for an Omnisend email/SMS expert to improve email design, content, automations, and campaign performance with a clear goal: grow revenue from email. We expect a proposal showing other relevant work performed as a reference.

What you’ll do

  • Build/refresh high-converting email templates (mobile-first, on-brand)
  • Audit + optimize key flows: Welcome, Post-Purchase (Order 1→2→3), Winback/Reactivation,
  • Abandoned/Browse/Cart (as needed)
  • Plan and execute campaigns (seasonal + product/category + education + Loyalty)
  • Improve segmentation + suppression so flows and campaigns don’t overlap
  • Run A/B tests (subject lines, layout, offers, CTAs) and report results

Tools

  • Omnisend (Email + SMS)
  • Shopify
  • Okendo (Reviews, Rewards/Loyalty)

What success looks like

  • Higher email-attributed revenue
  • Better revenue per subscriber
  • Faster repeat purchases (time to 2nd order)

Requirements

  • Proven results driving revenue through flows + campaigns
  • Hands-on Omnisend experience (not strategy-only)
  • Strong email design + copy instincts (premium, educational; not discount-first)

Job Type

Job Type
Contract
Location
United States

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