B2B Digital Marketing & Content Specialist

Position Overview

We are seeking a motivated Marketing & Product Development Specialist to support the growth of our product lines across digital and B2B channels. This role is ideal for a detail-oriented professional with strong research skills, a passion for e‑commerce, and ideally an understanding of industrial or chemical product markets.

Key Responsibilities

• Conduct market research to identify trends, competitor activities, and product opportunities.
• Assist in product positioning, branding, and development of marketing collateral.
• Support the management of e‑commerce platforms, including Amazon and other online marketplaces.
• Provide support for B2B marketing initiatives

Qualifications & Skills

• Understanding of market and product research methodologies.
• Knowledge of e‑commerce operations and best practices.
• Experience managing an Amazon website or other online retail platforms (preferred).
• Familiarity with B2B marketing strategies and industrial product distribution.
• Strong communication, analytical, and organizational skills.
• Proficiency with digital marketing tools and analytics platforms
• MBA or business-related graduate degree - strongly considered an asset.