Senior Director of Product Marketing Strategy and Insights

Join PagerDuty, Inc., a global leader in digital operations management, trusted by nearly half of the Fortune 500 and two-thirds of the Fortune 100. At PagerDuty, you will tackle complex challenges, collaborate with passionate and innovative colleagues, and contribute to building a more equitable world in a flexible and award-winning workplace.

We are seeking a seasoned and insightful leader to spearhead our Product Marketing Strategy and Insights function, reporting directly to the VP of Product Marketing. In this pivotal role, you will lead a dedicated team responsible for driving product launches, developing valuable competitive intelligence, and consistently reporting on progress across initiatives.

Your responsibilities will include

• Product Launch Process - Develop a comprehensive product market launch framework and operating model that aligns with product development and sales objectives.
• Product Launch Management - Oversee the planning and execution of key product launches, coordinating activities such as events and webinars and ensuring alignment with development and sales teams.
• Competitive Intelligence - Lead a team to create a competitive intelligence program that serves as the authoritative source for competitive dynamics, providing sales teams with critical insights and strategies for success.
• Repeatable Sales Plays - Collaborate with product marketing managers and sales teams to define and implement repeatable sales motions that drive annual goals for pipeline, billings, and new customer acquisition.
• Planning and Coordination - Organize and manage the quarterly and yearly planning operations for product marketing, including reporting results to key stakeholders and facilitating leadership meetings and presentations.
• Standards and Best Practices - Establish consistent templates, frameworks, and guidelines for the team, ensuring adherence to industry best practices.
• Portfolio-level Content and Enablement - Lead the planning and delivery of high-quality content for cross-product initiatives, including launch content, major event tracks, and sales enablement programs aimed at revenue growth.

Basic Qualifications

• 10+ years of experience in B2B marketing, market research, or related fields.
• 5+ years in a leadership role within marketing, adept at managing multiple projects concurrently while meeting timelines.
• Strong project management and planning capabilities.
• Ability to handle individual contributor tasks alongside team management responsibilities, including mentoring.
• Excellent analytical abilities with experience in both quantitative and qualitative research methodologies to translate complex data into actionable insights.
• Proven track record of delivering results effectively and with urgency when required.
• Exceptional communication and presentation skills, both verbal and written.
• Strong relationship-building skills at all leadership levels, with a history of managing by influence.
• Skilled in negotiation and conflict resolution.

Preferred Qualifications

• Experience in high-growth companies.
• Background in the software/SaaS/B2B technology sector is preferred.
• Experience in product marketing with a focus on large-scale launches.

The base salary range for this position is $180,000 - $304,000 USD, with potential eligibility for bonuses, equity, and benefits.

PagerDuty operates under a hybrid work model, with offices in major cities including Atlanta, Lisbon, London, San Francisco, Santiago, Sydney, Tokyo, and Toronto. We encourage applications from candidates residing in eligible locations.

PagerDuty is an equal-opportunity employer committed to fostering an inclusive culture. If you require accommodations during the application process, please let us know.