E-Commerce & Marketing Coordinator

About Us

HD plastic is a dynamic and growing company committed to providing exceptional products and services to our customers. We are looking for a detail-oriented and efficient E-Commerce & Marketing Coordinator to join our team.

Job Responsibilities

E-commerce Platform Management

• Manage and optimize Shopify, Amazon, and other e-commerce platforms to ensure a smooth and efficient shopping experience for customers
• Maintain and update product listings, ensuring real-time inventory accuracy and engaging, accurate product descriptions
• Download and organize order and customer data to support order processing and marketing analysis
• Analyze e-commerce backend data to identify trends and customer behaviors, providing insights for platform optimization
• Assist in planning and executing free shipping, discount promotions, and other marketing activities to drive conversions

Marketing & Brand Development

• Plan and execute digital marketing campaigns to increase brand awareness, attract new customers, and retain existing ones
• Develop and implement omnichannel strategies across SEO, PPC advertising, social media, and email marketing
• Apply UX/UI best practices to enhance on-site user experience and improve conversion rates
• Monitor and analyze campaign performance data, adjusting strategies in real time to maximize ROI

Social Media Content & Operations

• Plan and publish weekly content on platforms including Instagram, TikTok, Xiaohongshu (RED), and Facebook
• Independently create simple photos or videos with a creative touch; enjoy content creation and visual storytelling
• Use tools such as Canva, CapCut, or InShot to produce engaging and visually consistent social media content
• Track key social metrics such as follower growth, engagement rate, and traffic performance, and optimize content accordingly

Customer Insight & Tech Innovation

• Analyze customer data to understand purchasing behavior and preferences, providing input for personalized marketing strategies
• Research and apply innovative technologies (e.g., AI tools) to improve the online shopping experience and demonstrate multi-scenario product applications

Job Requirement

· Bachelor's degree or equivalent experience in Marketing, Communications, or a related field.

· Minimum 2 years of experience in digital marketing.

· At least 1 years of experience in e-commerce and marketing within the North American market.

· Minimum 1 year of hands-on experience with Shopify or other e-commerce platforms.

· Minimum 1 year of experience in social media content creation or management.

· Strong understanding of Amazon FBA and e-commerce backend systems.

· Experience with marketing tools such as Google Ads, LinkedIn Ads, or similar CRM platforms, along with a solid grasp of SEO strategies.

· Expertise in Web Analytics, Social Media Strategy, PPC (Pay-Per-Click)_ Marketing, and SEO Copywriting.

· Strong problem-solving skills and ability to think outside the box.

· Experience with in-depth data analysis and regular reporting on e-commerce performance.

· Ability to develop and execute marketing strategies to drive e-commerce growth and brand visibility.

· Familiarity with programming languages is a plus.

· Familiarity with AI generation is a plus.

· Fluency in English; proficiency in Mandarin or Cantonese.

We thank all applicants; however, only those candidates under consideration will be contacted.

Job Type: Full-time

Pay: From $47,840.00 per year

Benefits

• Casual dress
• Company events
• Dental care
• Extended health care
• Life insurance
• Paid time off

Experience

• E-commerce: 1 year (required)
• Digital marketing: 2 years (required)

Language

• Mandarin or Cantonese (required)

Work Location: In person