Head of Performance Marketing and Demand Generation

Head Of Performance Marketing & Demand Generation

• A senior-level role requiring 12+ years of progressive experience in marketing with B2B SaaS expertise.
• The ideal candidate will have leadership skills managing teams while fostering innovation and data-driven growth strategies for customer acquisition and conversion across multiple brands.
• Prioritizing strategic planning encompassing paid media SEO web strategy automation attribution experimentation data analysis cross-functional collaboration market insight budget management market trend adaptation required skills include digital marketing trends tools best practices hands-on optimization channel expertise AI visibility LLM usage analytical mindset proficiency KPI funnels dashboards decision-making Google Ads Facebook Instagram LinkedIn email content inbound search engine principles technology stack knowledge ideally including Marketo HubSpot Pardot Salesforce Google Analytics A/B testing Tableau Looker BI tools CRM lead nurturing