WB

Sales and Marketing Manager

Wesco Brew & Bowl

Starting at 60k + Commission!!

Note: Time allotment-Sales-80% / Marketing 20%

WesCo Brew & Bowl is a high-energy, 44,000-square-foot entertainment destination where great food, craft drinks, and nonstop fun come together under one roof. Located in West Columbia’s Cayce Crossing, this dynamic venue features a full-service restaurant, two lively bars, and an incredible mix of attractions—including augmented reality bowling, interactive darts, a VR arena, arcade, billiards lounge, and an outdoor patio with fire pits and lawn games. With space for everything from casual nights out to large-scale events and game-day watch parties across 50+ TVs, WesCo delivers an experience that’s as exciting for guests as it is for team members. If you’re looking to be part of a fast-paced, guest-focused environment where no two days are the same, this is the place to bring your energy and grow.Reports directly to the Site General Manager & is responsible for, but not limited to:

  • Primary responsibility to exceed group sales goal for the venue.
  • Aggressively solicit and generate new Corporate Event Sales.
  • Manage Birthday Party Sales.
  • Solicit, manage and execute all Group Sales activities according to Group Sales
  • planning program calendar.
  • Establish strong relationships with local DMC’s, Incentive Houses, Hotels, Youth
  • Group and Corporate Event/Meeting Planners.
  • Establish strong relationships with local Visitor and Convention Bureaus and Chambers.
  • Responsible for all contract management, tracking signed contracts, securing deposits and final client payments according to policies.
  • Attend and engage with local trade show and association functions.
  • Responsible for overall client satisfaction, ensuring proper and successful execution of all events.
  • Partner with local management team to develop, manage, and execute against site
  • sales and marketing budgets and annual plans.
  • Establish and oversee goal setting with direct reports.
  • Responsible for generating weekly, monthly and quarterly reports to management.
  • Maintain integrity and updating of contact database information
  • Lead research, coordination, and execution of all on and oƯ-site events, promotions and programs.
  • Review creatives/collateral and provide feedback in a timely manner.
  • Oversee & maintain in-venue marketing including hardware, print collateral, digital
  • graphics, phone scripts, etc.
  • Educate team members on marketing campaigns, programs and promotions.
  • Oversee the Social Media Coordinator, media & influencers opportunities at venue.
  • Co-monitor online reviews, messages, and comments including responding and
  • providing details to the operations team, when follow up is needed. Generate local
  • sponsorship opportunities and manage relationships.
  • Execute promotional media events and entertainment.

Skills/Experience

  • Minimum of three years of FEC / Restaurant / Hotel Catering experience in a high volume environment.
  • College degree preferred, however not mandatory.
  • Excellent computer skills and spread sheet familiarity.

Job Activities

  • Canvass for Group Sales events through phone calls, meetings, networking, etc.
  • Communicate with operations and management daily.
  • Oversee and manage Group Sales & Marketing department team members.
  • Manage department to meet Group Sales budget / sales goals.
  • Create, update and distribute all contracts to clients.
  • Collect all deposits and final payments from clients.
  • Coordinate inventories and correct placement in the venue of all Sales & Marketing collateral and materials.
  • Coordinate and execute all corporate and local marketing promotions and programs.
  • Attend and participate in BEO/Management Meetings and Sales and Marketing calls.

Reporting Relationship

  • General Manager

Benefits

  • Paid Training
  • Paid Time Off
  • Medical
  • EMployee Discount

Job Type: Full-time

Pay: From $60,000.00 per year

Benefits

  • 401(k)
  • Dental insurance
  • Employee discount
  • Health insurance

Application Question(s)

  • Describe your Group Sales Experience.
  • Describe your Marketing Experience.

Work Location: In person

Job Type

Job Type
Full Time
Location
West Columbia, SC, United States

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