Senior Ecommerce Marketplace Manager – Category, Content & Growth

Marketplace Manager, Category & Product Management

Duration: 6 Months + Possible extension to 12 months and more

Tax Work Location: 700 Sylvan Ave Englewood Cliffs, NJ, USA

Schedule: 5 days a week fully onsite

Interview Process: 3 potential rounds - if local may be on-site

Additional Information from HM

• Looking for a Marketplace Manager with hands on experience
• Marketplace experience
• Manager current load and help on bus dev side that's in the pipeline
• Hands on experience
• Understands marketing side of things
• Well-rounded experience
• If someone had TikTok experience would be a bonus
• Marketplaces are JBL products, smart devices , TikTok
• Future marketplaces are Lowes, best buy, walmart
• Managing content on sites - hands on (not managing and agency that does it)
• Hands on experience, get in the weeds
• Someone who can take individual ownership in the future on these marketplaces
• Pricing/Inventory and Content experience
• Want more of an analytical experience
• Typical work week: 50% of time on sellers' site and checking information ("shopping the site") "site ownership"
• Growing business "on-lines sales" , helping sales growth

Specific responsibilities include

• Define the eCommerce Marketplace strategy, improve omnichannel presence, and optimize the Marketplace as a product
• Drive the growth of Harman Audio, JBL, IoT categories and other marketplace initiatives, developing monthly and quarterly business plans, and managing day-to-day execution on-site.
• Work with marketplace partners to develop joint business plans with associated investment to reach sales targets.
• Analyze daily, weekly, and monthly performance to understand conversion and traffic drivers including conversion funnel, promotional lift, and marketing activities.
• Lead and manage the bottoms-up planning and forecasting based on individual category promotional and marketing plans.
• Work closely with Channel Marketing to develop campaigns and improve content and messaging to customers to improve traffic and qualified lands.
• Analyze promotion performance by customer cohorts to understand drivers of performance and to create targeted offer strategies.
• Lead cross-functional initiatives to increase collaboration and investment from carriers to drive overall connected TV sales.
• Prepare executive presentations to share business strategies, plans, and deep dives into specific topics as needed / requested.
• Monitor model level profitability and identify optimizations to improve overall profit rate.
• Have a thorough understanding of the industry, seasonality and business trends/events, and continually monitor competitor/industry developments
• Conducting financial analysis to meet or exceed revenue and profitability targets.
• Create promo copy, aligning with legal, and drive execution on site and across marketing channels.
• Continuously monitor the customer experience journey and provide direction to supporting teams to optimize and maximize conversion.

Background & Competencies Required

• Bachelor's Degree with 5+ years of experience in eCommerce marketplaces. MBA preferred.
• Strong leadership with the ability to drive results by partnering with Stakeholders across all levels of the organization.
• Demonstrated expertise driving business execution and delivering against revenue and profit targets
• Demonstrated success in a high-pressure and fast-paced environment with ability to respond to changing priorities without loss in performance or productivity
• Ability to lead cross-functional teams and drive influence across many levels of the organization.
• Strong quantitative and analytical capabilities with high proficiency in data analysis using Excel with Tableau preferred.
• Structured and process-oriented approach to solve business and operational problems with a highly agile approach.