Digital Marketing Campaign Specialist

Elevate digital marketing efforts as a Digital Marketing Specialist. Contribute to impactful fundraising initiatives while optimizing campaigns in a meaningful hybrid work environment.

This full-time, permanent role involves supporting the Digital Marketing Manager in executing comprehensive digital campaigns. You will develop and manage engaging content, oversee donor communications, and analyze performance metrics to drive success. Your contributions may significantly impact our mission to grant life-changing wishes to children in need across Canada.

Key Responsibilities

• Support development and optimization of digital marketing initiatives
• Manage implementation of donor email campaigns
• Analyze and report on digital marketing performance
• Develop SEO-rich content for raising brand awareness
• Ensure compliance with relevant guidelines in all initiatives

Requirements

• 3-4 years in digital marketing, including email campaigns
• Proficient in Google Analytics/GA4 for reporting
• Strong content writing skills for engagement
• Experience with Salesforce Marketing Cloud is an asset
• Collaborative work style with flexible approach

Utilize your skills to enhance digital strategies and create impactful connections in support of children's wishes across the nation.