Technical SEO Specialist (Growth Marketing & UX Focus)

📍 Job Overview

Job Title: Technical SEO Specialist (Growth Marketing & UX Focus)

Company: Huzzle

Location: Georgia, United States

Job Type: FULL_TIME

Category: Growth Marketing / Operations

Date Posted: 2026-04-10T13:37:58.466

Experience Level: Mid-Level (2-5 years)

Remote Status: Fully Remote

🚀 Role Summary

• Drive organic growth through advanced technical SEO strategies and a keen understanding of user experience (UX).
• Optimize website performance, including site structure, crawlability, indexing, and Core Web Vitals, to enhance search engine rankings and user engagement.
• Analyze user journeys and conversion funnels within the Webflow CMS to identify bottlenecks and improve lead generation and overall conversion rates.
• Execute growth marketing experiments such as A/B testing and landing page optimization to continuously enhance site performance and marketing ROI.
• Collaborate effectively with development teams to implement technical SEO recommendations and ensure seamless integration of UX improvements.

📝 Enhancement Note: This role is positioned within Growth Marketing, implying a strong focus on measurable outcomes and performance metrics. The emphasis on UX and conversion funnels within a technical SEO context suggests a need for a specialist who can bridge the gap between technical optimization and user behavior, directly impacting revenue generation and user acquisition.

📈 Primary Responsibilities

• Conduct in-depth technical SEO audits, evaluating site architecture, crawlability, indexability, and Core Web Vitals to identify areas for improvement.
• Analyze user behavior, conversion funnels, and on-site engagement metrics to pinpoint opportunities for enhancing user journeys and increasing lead generation.
• Monitor and report on critical SEO performance indicators, including organic traffic, keyword rankings, bounce rates, and conversion rates, providing actionable insights for stakeholders.
• Proactively identify and resolve technical SEO issues such as redirect chains, broken links, slow page load speeds, and incorrect metadata implementation.
• Utilize Webflow CMS to implement on-page SEO enhancements, optimize content structure, and improve the overall technical foundation of web pages.
• Partner closely with developers and designers to translate technical SEO requirements into actionable plans and ensure alignment with UX best practices and site performance goals.
• Design and execute growth marketing experiments, including A/B testing, landing page optimization, and content strategy refinement, to drive measurable performance improvements.
• Develop and implement robust internal linking strategies and optimize site architecture to improve content discoverability and enhance user navigation.
• Stay abreast of the latest SEO trends, search engine algorithm updates, and emerging best practices to maintain a competitive edge in organic search.

📝 Enhancement Note: The responsibilities highlight a blend of technical SEO expertise, analytical prowess, and growth marketing initiatives. The explicit mention of Webflow indicates a need for hands-on experience with this specific CMS, which is a key differentiator. The focus on conversion funnels and A/B testing underscores the role's direct contribution to revenue and growth objectives.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a Bachelor's degree in Marketing, Computer Science, Digital Media, or a related field is often preferred for roles requiring analytical and technical skills.

Experience: 2–5+ years of dedicated experience in Technical SEO or a closely related role with a strong focus on performance marketing and user experience.

Required Skills

• Proven expertise in conducting comprehensive technical SEO audits and implementing optimization strategies.
• Strong command of core SEO tools such as Ahrefs, SEMrush, Google Search Console, and Google Analytics 4 (GA4).
• Solid understanding of website structure, HTML/CSS fundamentals, and on-page SEO principles.
• Demonstrated experience analyzing user behavior, conversion funnels, and applying CRO (Conversion Rate Optimisation) techniques.
• Ability to translate complex technical data into clear, actionable insights for cross-functional teams, including developers and designers.
• Analytical mindset with a proven track record of data-driven decision-making and performance tracking.

Preferred Skills

• Hands-on experience working with and optimizing websites built on the Webflow CMS.
• Familiarity with UX/UI best practices and a user-centric approach to SEO.
• Experience in implementing and optimizing internal linking strategies and site architecture.
• Knowledge of emerging SEO trends and algorithm updates.

📝 Enhancement Note: The preference for Webflow experience is a critical qualification. Given the "Growth Marketing & UX Focus," candidates with a demonstrable ability to link technical SEO efforts to user behavior and conversion metrics will be highly valued. The 2-5 year experience range suggests a role that requires a solid foundation but also offers opportunities for growth and increased responsibility.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials

• Documented case studies showcasing successful technical SEO audits and the resulting improvements in site performance (e.g., crawlability, indexation, page speed).
• Examples of user journey and conversion funnel analysis, detailing how insights were derived and implemented to improve conversion rates.
• Demonstrations of growth marketing experiments (A/B tests, landing page optimizations) with clear metrics on impact and ROI.
• Evidence of Webflow CMS implementation for SEO purposes, illustrating on-page optimizations and structural enhancements.

Process Documentation

• Showcasing the process for conducting technical SEO audits, including the tools and methodologies used.
• Detailing the workflow for analyzing user behavior data and translating it into actionable UX and SEO improvements.
• Illustrating the process for collaborating with development teams, including how technical recommendations are communicated and tracked for implementation.
• Demonstrating experience in setting up, running, and analyzing A/B tests and other growth marketing experiments.

📝 Enhancement Note: For this role, a portfolio demonstrating a blend of technical SEO execution and growth marketing impact is crucial. Candidates should be prepared to showcase how their technical optimizations directly influenced user experience, conversion rates, and overall business growth, especially within a CMS like Webflow.

💵 Compensation & Benefits

Salary Range: As Huzzle places candidates with clients, and "Tailored Compensation" is mentioned, the salary will vary based on the specific client, the candidate's experience, and location-specific market rates. For a Technical SEO Specialist with 2-5 years of experience in a remote capacity, based on US market data, a typical range could be $70,000 - $100,000 USD annually.

Benefits

• Fully Remote Work: Opportunity to work from anywhere, fostering flexibility and work-life balance.
• Peer Community: Access to a network of high-performing sales professionals and potentially other growth-focused individuals, offering networking and knowledge-sharing opportunities.
• Ongoing Support: Guidance and support from Huzzle throughout the placement process and beyond, ensuring a smooth transition and integration with the client.
• Tailored Compensation: Competitive salary package negotiated based on individual qualifications and client budget.

Working Hours: This is a full-time role. While specific hours are not detailed, a standard 40-hour work week is typical for full-time positions in the US. Given the remote nature and international teams, there may be an expectation for some flexibility to accommodate different time zones for collaboration.

📝 Enhancement Note: The salary estimate is based on general US market data for a mid-level Technical SEO Specialist in a remote setting. The actual compensation will be determined by the specific client Huzzle places the candidate with. The benefits emphasize flexibility, community, and professional support, which are attractive to remote professionals.

🎯 Team & Company Context

🏢 Company Culture

Industry: Huzzle operates within the recruitment and talent placement sector, specifically focusing on connecting professionals with companies in SaaS, MarTech, FinTech, and EdTech. These industries are characterized by rapid growth, innovation, and a strong emphasis on data-driven performance.

Company Size: Huzzle's description suggests it is a platform or agency that partners with a diverse range of clients, from startups to established tech platforms. Huzzle itself is likely a medium-sized company focused on its placement services.

Founded: The founding date is not provided, but Huzzle appears to be a modern talent solutions provider catering to the evolving needs of remote and global workforces.

Team Structure

• The role is for a Technical SEO Specialist to be placed directly with a client, meaning the candidate will become an in-house employee of that client company.
• The candidate will likely join the client's Growth Marketing, Digital Marketing, or broader Marketing team.
• Reporting structure will depend on the client, but typically a SEO Specialist would report to a Marketing Manager, Head of Growth, or Director of Marketing.

Methodology

• Data Analysis & Insights: Clients in SaaS, MarTech, FinTech, and EdTech typically rely heavily on data to inform strategies. Expect a data-driven environment where performance metrics are central to decision-making.
• Workflow Planning & Optimization: The role demands a structured approach to SEO and growth marketing, involving planning, execution, monitoring, and iterative optimization of workflows.
• Automation & Efficiency: While not explicitly stated for the client, the nature of growth marketing often involves leveraging tools and processes to enhance efficiency and scale efforts.

Company Website: https://huzzle.com/

📝 Enhancement Note: It's crucial for candidates to understand they are being hired by a client of Huzzle, not Huzzle directly. The company culture and team structure will be dictated by the end client's environment. The industries Huzzle serves are highly competitive and performance-oriented, suggesting a fast-paced and results-driven workplace.

📈 Career & Growth Analysis

Operations Career Level: This role is classified as Mid-Level. It requires 2-5 years of experience, indicating a need for individuals who can operate with a significant degree of autonomy, manage their own projects, and contribute strategically beyond execution. They are expected to identify opportunities and drive initiatives with minimal supervision.

Reporting Structure: The candidate will report to a manager within the client company, likely in a marketing or growth function. This provides exposure to senior marketing leadership and strategic decision-making processes within that organization.

Operations Impact: As a Technical SEO Specialist with a growth marketing and UX focus, the impact is direct and measurable. Success in this role will directly influence organic search traffic, website performance, user engagement, lead generation, and ultimately, revenue. The ability to demonstrate ROI through data-driven improvements is key to this impact.

Growth Opportunities

• Technical Skill Specialization: Deepen expertise in specific areas of technical SEO, such as site speed optimization, schema markup, international SEO, or advanced crawlability analysis.
• Growth Marketing Expansion: Broaden skills into adjacent growth marketing areas like CRO, A/B testing strategy, landing page design optimization, and potentially paid search or content marketing strategy.
• Cross-Functional Leadership: Develop leadership skills by managing projects that require collaboration across development, design, and content teams, potentially leading to team lead or managerial roles within a growth marketing department.
• Client-Specific Expertise: Gain deep understanding of the specific challenges and opportunities within the client's industry (SaaS, MarTech, FinTech, EdTech), becoming a subject matter expert.

📝 Enhancement Note: This role offers a clear path for growth within a performance-focused marketing team. The emphasis on both technical depth and growth marketing execution provides a strong foundation for a career in digital marketing leadership. Candidates should be prepared to articulate how they envision growing their responsibilities and skill set within the client organization.

🌐 Work Environment

Office Type: The role is fully remote, meaning there is no physical office requirement. This implies a virtual work environment where collaboration and communication primarily occur through digital channels.

Office Location(s): While the role is remote, it is specified for "Georgia, United States." This might indicate a preference or requirement for the candidate to be based within the US, potentially within a specific time zone (e.g., Eastern Time) for easier collaboration with existing teams, or it could be a broader remote designation for candidates located within the US.

Workspace Context

• Collaborative Environment: Expect a virtual collaborative environment. This will involve regular use of communication tools (e.g., Slack, Microsoft Teams) and project management software. Active participation in virtual meetings and team discussions is expected.
• Operations Tools & Technology: Access to and proficiency with a range of digital tools for SEO analysis, website management (Webflow), marketing automation, and communication will be essential. The client will likely provide access to their specific tool stack.
• Operations Team Interaction: While remote, regular interaction with the client's marketing, development, and design teams will be necessary to achieve project goals. This requires strong virtual communication and collaboration skills.

Work Schedule: Full-time, likely around 40 hours per week. The remote nature offers flexibility, but candidates should be prepared to align with core working hours for team meetings and collaborative sessions, potentially spanning across US time zones.

📝 Enhancement Note: The "Georgia, United States" designation for a remote role is interesting. It could mean the client has a strong presence there, or it's a way to filter candidates within a specific tax/legal jurisdiction. Candidates should clarify if there are any specific time zone requirements beyond general collaboration needs.

📄 Application & Portfolio Review Process

Interview Process

• Initial Screening: Likely a brief call with Huzzle to assess basic qualifications, experience, and cultural fit for their placement process.
• Technical Assessment: This could involve a technical test or a discussion focused on SEO principles, tools, and problem-solving scenarios.
• Client Interview(s): Typically involves 1-3 interviews with the hiring manager and potentially other team members (e.g., Head of Growth, Lead Developer) at the client company. These will focus on your experience, how you approach challenges, and your fit with their team.
• Portfolio Review: A dedicated session where you present your work, showcasing specific case studies related to technical SEO, growth marketing, and UX optimization.

Portfolio Review Tips

• Structure Your Case Studies: For each case study, clearly outline the challenge, your approach/strategy, the tools and methods used, the actions taken (especially within Webflow), and the quantifiable results achieved (e.g., traffic increase, conversion rate improvement, ranking gains).
• Highlight Webflow Experience: If you have Webflow experience, be ready to demonstrate specific examples of how you've used it for SEO optimization, content implementation, or structural changes.
• Quantify Everything: Use data and metrics to back up your claims. Show before-and-after metrics, ROI calculations, and specific performance improvements.
• Focus on Collaboration: Be prepared to discuss how you collaborated with developers, designers, and other stakeholders to implement your recommendations.
• Showcase Growth Mindset: Emphasize your ability to experiment, learn from data, and iterate on strategies to drive continuous growth.

Challenge Preparation

• Technical SEO Scenarios: Prepare to discuss how you would approach common technical SEO issues (e.g., a sudden drop in rankings, slow site speed, indexing problems).
• Growth Marketing Experiments: Be ready to propose a hypothetical A/B test or landing page optimization strategy for a given scenario.
• Webflow Implementation: Anticipate questions about implementing specific SEO elements within Webflow.
• Data Interpretation: Practice explaining how you would use GA4, GSC, and other tools to diagnose problems and identify opportunities.

📝 Enhancement Note: The portfolio review is likely a critical component. Candidates should prepare a concise and impactful presentation that clearly demonstrates their technical SEO skills, their understanding of growth marketing principles, their ability to work within Webflow, and their impact on business objectives.

🛠 Tools & Technology Stack

Primary Tools

• SEO Suites: Ahrefs, SEMrush, Moz (for keyword research, backlink analysis, competitive analysis, site audits).
• Webflow CMS: Essential for on-page implementation, site structure optimization, and content management.
• Google Search Console (GSC): Crucial for monitoring site health, indexing status, crawl errors, and performance in Google Search.
• Google Analytics 4 (GA4): For analyzing website traffic, user behavior, conversion tracking, and funnel analysis.

Analytics & Reporting

• Google Analytics 4 (GA4): Primary tool for web analytics.
• Data Visualization Tools: Potentially Tableau, Looker Studio (formerly Data Studio), or client-specific BI tools for reporting and dashboard creation.
• Spreadsheet Software: Microsoft Excel or Google Sheets for data manipulation and custom analysis.

CRM & Automation

• CRM: Familiarity with CRM platforms (e.g., HubSpot, Salesforce) is beneficial for understanding lead flow and conversion paths, though not explicitly listed as a primary tool.
• Marketing Automation: Experience with platforms like HubSpot, Marketo, or Pardot can be advantageous for understanding lead nurturing and campaign integration.
• A/B Testing Tools: Google Optimize (though sunsetting, concepts are key), VWO, Optimizely, or similar platforms for running experiments.

📝 Enhancement Note: Proficiency with the core SEO toolset (Ahrefs/SEMrush, GSC, GA4) and direct hands-on experience with Webflow are non-negotiable. The ability to integrate technical SEO insights with user behavior data from GA4 and drive improvements through Webflow is the core technical requirement.

👥 Team Culture & Values

Operations Values

• Data-Driven Decision Making: Expect a strong emphasis on using data to inform all strategies and decisions, from technical audits to growth experiments.
• User-Centricity: A focus on understanding and improving the user experience, recognizing that user satisfaction is key to SEO success and conversion.
• Collaboration & Communication: The ability to work effectively with cross-functional teams, clearly articulating technical concepts and recommendations.
• Continuous Learning & Adaptability: The SEO and digital marketing landscape is constantly evolving, so a commitment to staying updated and adapting strategies is vital.
• Results-Oriented: A drive to achieve measurable outcomes and demonstrate the impact of SEO and growth marketing efforts on business goals.

Collaboration Style

• Proactive & Communicative: In a remote, cross-functional environment, proactive communication and regular updates are essential.
• Partnership-Focused: Working collaboratively with developers and designers as partners to achieve shared goals, rather than as service providers.
• Feedback-Oriented: Openness to giving and receiving constructive feedback to continuously improve processes and outcomes.
• Agile & Iterative: Embracing an agile approach to strategy and execution, with a focus on continuous testing, learning, and iteration.

📝 Enhancement Note: The "Growth Marketing & UX Focus" implies a culture that values experimentation, data analysis, and a deep understanding of the customer journey. Candidates should align with a proactive, collaborative, and results-driven approach.

⚡ Challenges & Growth Opportunities

Challenges

• Bridging Technical and Creative: Effectively translating complex technical SEO requirements into actionable insights for non-technical stakeholders (designers, content creators) and ensuring seamless integration into the UX.
• Webflow Specifics: Adapting standard SEO practices to the unique capabilities and limitations of the Webflow CMS.
• Measuring Holistic Impact: Accurately attributing organic growth and conversion improvements to specific technical SEO initiatives, especially when intertwined with broader growth marketing efforts.
• Remote Collaboration Dynamics: Maintaining strong communication, alignment, and team cohesion within a fully remote, international team environment.

Learning & Development Opportunities

• Advanced Webflow SEO: Deepening expertise in leveraging Webflow's features for advanced SEO implementations.
• CRO & UX Specialization: Developing advanced skills in Conversion Rate Optimization and User Experience design, directly complementing technical SEO.
• Growth Marketing Strategy: Expanding knowledge into broader growth marketing disciplines, such as performance marketing, analytics, and funnel optimization.
• Cross-Functional Leadership: Gaining experience in leading projects that involve multiple disciplines, enhancing strategic thinking and project management capabilities.

📝 Enhancement Note: This role presents an excellent opportunity to become an expert at the intersection of technical SEO, Webflow, and growth marketing. Candidates who thrive on solving complex problems and driving measurable results will find this role rewarding.

💡 Interview Preparation

Strategy Questions

• "How would you approach a technical SEO audit for a website built on Webflow, focusing on Core Web Vitals and crawlability?"
• "Describe a time you identified a conversion bottleneck in a user journey and what steps you took to optimize it, including any A/B testing you performed."
• "Walk me through your process for prioritizing technical SEO recommendations for a development team. How do you ensure clarity and buy-in?"

Company & Culture Questions

• "Based on your understanding of Huzzle's client industries (SaaS, MarTech, FinTech, EdTech), what do you see as the biggest SEO challenges they face?"
• "How do you prefer to collaborate with developers and designers in a remote setting?"
• "Describe your ideal work environment and how you maintain productivity and engagement as a remote employee."

Portfolio Presentation Strategy

• Start with the 'Why': Clearly articulate the business problem or objective behind each case study.
• Show, Don't Just Tell: Use visuals (screenshots, charts, graphs) to illustrate your findings, implementations, and results.
• Quantify Impact: For each project, present clear, quantifiable metrics demonstrating the positive outcomes (e.g., "% increase in organic traffic," "% improvement in conversion rate," "reduction in bounce rate by X%").
• Highlight Webflow: If applicable, specifically showcase how you leveraged Webflow's features to achieve SEO goals.
• Focus on Process & Collaboration: Explain your methodology and how you worked with others to achieve success.

📝 Enhancement Note: Candidates should prepare to speak in detail about their experience with the specific tools mentioned (Ahrefs, SEMrush, GSC, GA4, Webflow) and demonstrate a strategic understanding of how technical SEO, UX, and growth marketing intersect to drive business outcomes.

📌 Application Steps

To apply for this operations position

• Submit your application through the provided link on Workable.
• Curate Your Portfolio: Select 2-3 of your strongest case studies that best represent your technical SEO, Webflow, and growth marketing expertise. Focus on quantifiable results and highlight your ability to impact conversions and user experience.
• Tailor Your Resume: Ensure your resume clearly highlights your experience with technical SEO audits, Webflow CMS, SEO tools (Ahrefs, SEMrush, GSC, GA4), growth marketing experiments (A/B testing), and CRO. Use keywords from the job description.
• Prepare Your Presentation: Practice a concise and compelling presentation of your portfolio, ready to be shared during an interview. Focus on problem, solution, and results.
• Research Huzzle & Its Clients: Understand Huzzle's business model and the industries they serve (SaaS, MarTech, FinTech, EdTech). This will help you tailor your responses to the client's likely needs.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with Huzzle or the hiring client organization before making application decisions.