Social Media Manager, Associate

About The Company
Bumble Inc. is a leading social and dating platform dedicated to fostering meaningful connections and promoting healthy, equitable relationships. Established in 2014 by Whitney Wolfe Herd, Bumble pioneered the concept of women making the first move in online dating, emphasizing empowerment and safety. The company's portfolio includes Bumble Date, BFF, and Badoo, serving diverse communities seeking romantic, platonic, and social connections. With a commitment to innovation, inclusion, and community engagement, Bumble continues to expand its global footprint by leveraging cutting-edge technology and a culture rooted in kindness and authenticity.
About The Role
We are seeking an Associate Manager, Social Media, who is deeply passionate about internet culture and social content creation. This role offers an exciting opportunity for someone early in their career to develop their skills in social media management, content production, and community engagement. Reporting directly to the Associate Director, Social Media, you will collaborate closely with the Social Media Manager to execute Bumble’s social strategy across key platforms including TikTok, Instagram, and YouTube. Your primary focus will be on creating engaging, platform-native content, capturing real-time moments, and contributing fresh ideas that resonate with our predominantly Gen Z audience. You will be instrumental in keeping Bumble's social channels vibrant, culturally relevant, and community-focused, while gaining hands-on experience in content creation, trend analysis, and cross-functional collaboration.
Qualifications

• 1–2 years of experience in social media, digital marketing, community management, or related fields, including internships or freelance roles.
• Strong familiarity with TikTok, Instagram, emerging social platforms, and internet culture.
• Comfortable appearing on camera and engaging in social content creation.
• Experience or interest in short-form video editing, with proficiency in tools like CapCut preferred.
• Excellent organizational skills with the ability to manage multiple priorities and meet deadlines.
• Strong written communication skills and a curiosity about content performance and audience engagement.
• Proactive, collaborative mindset with a keen eye for detail and quality assurance.
• Interest in dating, relationships, entertainment, creators, and internet trends.
• Ability to work flexibly, including attending events, activations, and cultural moments outside traditional hours.
  

Responsibilities

• Support the Social Media Manager in creating and publishing platform-native content tailored for TikTok, Instagram, and YouTube.
• Be comfortable appearing on camera and capturing social-first photo and video content at events, activations, and in everyday settings.
• Engage with people in real-world environments to produce authentic content, encouraging participation when appropriate.
• Develop instincts for creating compelling social content, focusing on hooks, framing, pacing, storytelling, and editing.
• Experiment with platform features, trending formats, sounds, and editing styles, proactively pitching innovative ideas.
• Edit short-form videos using social-first tools, transforming raw footage, user-generated content, and brand assets into engaging posts.
• Monitor emerging trends, conversations, and creators across platforms, developing insights and perspectives that inform content strategy.
• Surface community feedback, comments, and social insights to inspire content and inform broader team initiatives.
• Analyze content performance data to identify successful tactics and areas for improvement, supporting ongoing optimization efforts.
• Collaborate with cross-functional teams including Marketing, Creative, Product, PR, and Partnerships to support social campaigns and initiatives.
• Manage social content calendars, schedule posts, and ensure timely delivery while maintaining quality standards.
• Organize assets, copy, approvals, and deadlines, proactively addressing potential blockers in a fast-paced environment.
• Support the development of creative briefs, toolkits, and external partnerships to enhance content quality and consistency.
• Ensure all content aligns with Bumble’s brand identity, visual style, tone of voice, and core values.
  

Benefits

• Competitive salary package based on experience and qualifications.
• Flexible work environment with options for remote or in-office work in New York City.
• Opportunity to work with a dynamic team at the forefront of social media and brand marketing.
• Hands-on experience in content creation, trend analysis, and community management.
• Exposure to cross-functional collaboration across marketing, creative, and product teams.
• Participation in cultural events, activations, and real-world content capture opportunities.
• Professional development opportunities including training, mentorship, and skill-building initiatives.
• Inclusive and diverse workplace committed to equity and accessibility.
  

Equal Opportunity
Bumble Inc. is an equal opportunity employer that values diversity and inclusion. We are committed to creating a welcoming environment for all employees and applicants, regardless of age, race, ethnicity, gender identity, sexual orientation, disability, veteran status, or any other characteristic protected by law. We encourage individuals from all backgrounds to apply and will provide reasonable accommodations to support your application and employment experience. We believe that diverse perspectives drive innovation and strengthen our community, and we look forward to welcoming candidates who share our commitment to equity and inclusivity.