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Digital Analytics - Web Platform Product & Optimization

PTR Global

Top 3 to 5 skillsets:

• Proficient in Adobe Analytics and SQL.

• Knowledge of statistics and python.

• Experience with conducting and analyzing A/B tests.

• Ability to communicate business and technical requirements, provide frequent project status updates, and present results with technical and non-technical stakeholders.

Job Description:

  • -This job is a member of the Digital Experimentation Team within the Digital Customer.

Experience Team -

  • This role is responsible for managing and delivering on the Digital Experimentation program.

What you'll do

  • Establish best practices for measurement of experiments using statistical methods - Help others design analyzes and communicate the results of their experiments.
  • Design execute and analyze A/B tests.
  • Build a culture of experimentation by running successful tests building partnerships with key stakeholders and spreading interest in a test and learn culture.
  • Identify opportunities for analysis and testing on the site that increase conversion or drive revenue improvement use data to communicate recommendations to stakeholders promote the adoption of a test-and-learn culture.
  • Work with stakeholders to understand business needs and develop viable solutions.
  • Ensure the experimentation program is scalable repeatable effective and meets stakeholder expectations.
  • Work with vendors and internal analytics implementation team to develop reporting strategies and ensure data is being collected properly and accurately.
  • Collaborate with developers to set up testing campaigns.
  • Define best practice approaches for a successful experimentation program.

Minimum Qualifications- Education Prior Job Experience

  • Bachelor's degree in Statistics Applied Mathematics Computer Science Economics Engineering or related field.
  • Proficiency in Python R or other relevant modern programming languages.
  • Experience with digital experimentation and causal inference.
  • Experience with SQL.
  • Experience with Adobe products or similar testing tools.

Preferred Qualifications- Education Prior Job Experience

  • MS in Statistics Applied Math Computer Science Economics Engineering or related field.
  • Experience with marketing technology tools including Adobe Analytics and Adobe Target.

Skills Licenses Certifications

  • Core technical skills including experience with Databricks preferred.
  • Ability to handle multiple responsibilities/projects on strict deadlines with minimal supervision.
  • Outstanding analytical thinking and problem-solving abilities.
  • Ability to translate business goals to experiments.
  • Excellent interpersonal and communication skills with the ability to tailor your approach to different audiences.
  • The ability to work effectively with a range of stakeholders and convey technical information in a clear and engaging way.

Job Type

Job Type
Full Time
Location
Irving, TX

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