Search Engine Optimization (SEO) Specialist

About the Role

Our client is looking for a highly analytical and results-oriented Search Engine Optimization (SEO) Specialist to join their marketing team in London . This role is critical for improving our client's organic search visibility and driving qualified traffic to their websites. You will be responsible for conducting keyword research, optimizing website content and technical elements, and developing strategies to enhance search engine rankings. The ideal candidate is passionate about SEO, stays current with algorithm changes, and has a proven ability to implement effective SEO tactics that deliver measurable results in a competitive digital landscape.

Key Responsibilities Conduct thorough keyword research and analysis to identify opportunities for content and SEO strategy. Optimize website content, meta tags, and site architecture for improved search engine rankings. Perform technical SEO audits and implement recommendations to improve site speed, mobile-friendliness, and crawlability. Develop and execute a link-building strategy to enhance domain authority and website credibility. Monitor SEO performance using tools like Google Analytics and SEMrush, providing regular reports on key metrics and insights. Stay up-to-date with the latest SEO trends, algorithm updates, and best practices to ensure continued success. Requirements Bachelor's degree in Marketing, Computer Science, or a related field, or equivalent practical experience. 2-4 years of experience in SEO, with a strong understanding of both on-page and off-page optimization techniques. Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar. Solid understanding of technical SEO principles and website analytics. Excellent analytical and problem-solving skills, with a data-driven approach to strategy. Strong written communication skills for reporting and strategy documentation. Benefits Competitive salary and potential for performance-based bonuses. Comprehensive health, dental, and vision insurance. Generous paid time off and company holidays. Opportunities for professional growth and SEO certification support. A collaborative team environment in London focused on continuous learning and innovation.