Digital Marketing Manager (SaaS / Hybrid)

We're working with a fast-growing, VC-backed hospitality tech company (Series A, $30M+ raised) building the operating system for the wellness and leisure economy. Their platform powers bookings, memberships, and guest personalisation for spas, leisure facilities, and hospitality groups globally.

They're hiring a Digital Marketing Manager with a strong search backbone - SEO, GEO, and AEO - and a genuine love of writing. This is a hands-on, content-first role: you'll own website copy, pillar pages, blog, and social, and shape how the brand shows up not just in Google but in AI answer engines like ChatGPT and Perplexity.

If you can make a technical SaaS story feel human, and structure it so both search engines and AI overviews cite you, this is worth a conversation.

What you'll do:

• Build topical authority through website copy, landing pages, and pillar content
• Own a consistent blog cadence optimised for search intent and readability
• Optimise for AI answer engines — structured data, entity-rich content, citation-friendly formats
• Manage organic social, adapting tone and format per platform
• Partner with product marketing and design to turn roadmap into narrative
• Track performance and turn data into a prioritised content roadmap

What you'll bring:

• 2+ years digital marketing experience in SaaS or hospitality, with an SEO/content focus
• Working knowledge or interest of Ahrefs, SEMrush, GSC, GA
• Hands-on or genuine interest in AEO/GEO
• HubSpot and email campaign expertise
• All-rounder mindset - happy to pitch in on campaigns, events, sales enablement

What's on offer:

• £50k-£70k salary
• Hybrid setup — 3 days London office, 2 days from home
• Private health insurance
• 26 days annual leave + bank holidays
• Weekly team lunches and regular company socials