Search Engine Optimization (SEO) Specialist at Insight Global United States

Required Skills & Experience Must-Haves

• \t• 1–3 years of hands-on SEO experience, preferably with a focus on local SEO
• \t• Working knowledge of on-page SEO best practices, including H1s, metadata, and content optimization
• \t• Experience managing or supporting Google Business Profiles
• \t• Experience with Google Analytics 4
• \t• Experience with Google Search Console
• \t• Experience with Screaming Frog
• \t• Strong Microsoft Excel skills
• \t• Experience working with content management systems
• \t• Familiarity with developing and applying taxonomy tags to content
• \t• Ability to communicate progress, risks, opportunities, and recommendations clearly
• Ability to collaborate with internal teams and escalate issues when appropriate Nice to Have Skills & Experience • Experience with seoClarity
• \t• Experience with Yext
• \t• CMS experience with Optimizely
• \t• Foundational understanding of generative engine optimization and AI Overviews

Experience supporting healthcare or multi-location organizations Job Description Insight Global is seeking an SEO Specialist for a top organization with a strong digital presence. This candidate will support the execution of local and on-page SEO initiatives, maintain Google Business Profiles, conduct foundational audits, monitor organic-search performance, and organize content through accurate taxonomy tagging. The ideal candidate brings hands-on SEO experience, familiarity with leading analytics and search tools, and the ability to collaborate effectively across digital teams.

This is an execution-focused support position that offers exposure to content optimization, local search, reporting, quality assurance, and enterprise CMS workflows.

Scope note: This role does not own the overall SEO strategy or roadmap, advanced technical SEO initiatives such as migrations or large-scale schema work, or final approval of SEO decisions.