Manager E-Commerce Strategy Marketing, Brand Management

Delight Consumers with Data-Driven Insights

At Nestlé USA, we're all working towards the same goal – to delight and deliver for our consumers. With a rich portfolio of beloved brands, including DiGiorno, Toll House, and Coffee mate, in 97% of U.S. households, we have a unique opportunity – and responsibility – to be there for every moment in our consumers' lives.

This position is not eligible for Visa Sponsorship.

We are seeking a highly motivated and skilled eCommerce Strategy Manager to join our team to work in a cross-functional group of dedicated digital leaders. This position influences all Nestle divisions on building out eCommerce and Omnichannel capabilities that will progress the entire Nestle USA organization in the Digital space. The role will have a heavy focus on rolling out eCommerce and Digital capabilities at scale to drive growth and profitability across all eCommerce channels.

This role blends strategic leadership and hands-on analytics execution — ideal for someone who can move fluidly between pulling data, building stories, coaching, and influencing senior leaders.

Key Responsibilities

Develop and deploy Nestle's eCommerce and Omnichannel Capabilities Roadmap, process documentation, implementation, integration, transition plans, training, and playbooks that will help upskill the whole Nestle USA Organization in eCommerce capabilities, principles, process, and strategy
Identify and clearly articulate business challenges and recommend solutions, tools, or capabilities that will drive value across the Nestle USA divisions
Lead multiple eCommerce projects simultaneously, ensuring that they are documented and completed on time, within budget, key metrics are aligned and tracked, and tying it back to the organizational priorities and planning processes.
Collaborate with cross-functional teams, including but not limited to marketing, commercial development, strategic revenue management, finance, and digital technology, to ensure that capability goals are aligned with business objectives.
Engage with the Nestle Global eCommerce team and eCommerce teams across other markets, global teams, and operating companies to learn, leverage, and share best practices
Roll out communication plans on capabilities status, risks, and issues to stakeholders, including senior management.

Advance eCommerce Analytics Capabilities

Partner with enterprise and external partners to push the boundaries of how we measure eCommerce performance and improve our analytic tools
Identify analytics and measurement capability gaps and help lead initiatives to close them

Help Build the Future of eCommerce Measurement

Serve as subject matter expert for eCommerce KPIs, analytic frameworks, data, and tools
Coach and train teams across the business to better use eCommerce data and analytics to shape strategy and execution
Help evolve the Nestle USA eCommerce measurement playbook and reporting ecosystem

What You'll Bring

Strong analytical acumen — skilled at framing business questions and able to synthesize complex data from multiple sources, structure it into a clear analytic framework, and translate into actionable insights and recommendations
Experience with syndicated and eCommerce data sources (e.g., Nielsen, Scintilla, Circana, Profitero, Stackline, Instacart) and retail media performance measurement
Strategic thinker with the ability to simplify, influence senior stakeholders, and partner across cross-functional teams
Hands-on, detail-oriented approach — comfortable diving into data while leading and coaching others in analytics best practices.
Excellent communication and presentation skills with a knack for turning insights into compelling stories that enable confident decision-making
Curiosity, creativity, and a bias for action — continuously seeking to improve measurement, analytics, and business performance
A collaborative spirit and the ability to work effectively in a matrixed organization

Minimum Qualifications

Bachelor's degree
4+ years of relevant experience in eCommerce, digital analytics, insights, Commercial Sales, or performance marketing analytics
Strong understanding of retail and digital performance metrics, KPIs, and frameworks
Proven ability to analyze, synthesize, and interpret data from multiple sources
Strong storytelling and communication skills, with experience influencing senior stakeholders through data-driven narratives
Strong attention to detail, quality, accuracy, and timeliness in delivering insights

Preferred Qualifications

CPG or CPG retailer experience
Experience with syndicated, retailer, digital shelf, and retail media data and platforms (e.g. Nielsen, Scintilla, Circana, Amazon Vendor Central, Profitero, Stackline, 84.51 etc.)