KM

Marketing Operations Specialist

Kobie Marketing, Inc

Share this job:

Marketing Operations Specialist

We are a global leader in loyalty marketing working with well-known brands to deliver market-leading loyalty solutions. Our strategy-led approach enables customer experiences through end-to-end loyalty programs reaching 330M consumers.

We're a mission and values-driven company with a purpose of growing enterprise value through loyalty for our clients. Every role contributes to this mission.

We have a fun, high-trust, transparent workplace with remote work environment, personal holidays, casual dress code, and focus on diversity and inclusion. This culture shines through in the work we do for our clients.

We seek a dynamic Marketing Operations Specialist to join our team. This role combines strategic oversight of digital campaign management with meticulous quality assurance for marketing materials.

The ideal candidate is technically adept, data-driven, and passionate about ensuring the highest quality marketing experiences for our enterprise-level clients.

  • Collaborate with clients, partners, and internal teams to plan, set up, deploy, and monitor loyalty marketing campaigns.
  • Gather, document, and refine campaign goals and requirements.
  • Oversee multi-channel messaging campaigns, including personalization, segmentation, and A/B/multivariate testing.
  • Proofread digital content to ensure accuracy and conduct QA of digital assets.
  • Manage risk by ensuring timely reviews and approvals.
  • Stay updated on industry best practices in marketing technology and quality assurance.

To be successful, you'll need 3+ years of experience in digital campaign management or a similar role, 2+ years of QA experience focused on marketing materials, and strong knowledge of marketing automation platforms and personalization solutions.

Nice-to-have skills include familiarity with Adobe Workfront, data-driven marketing strategies, and performance analytics.

Job Type

Job Type
Full Time
Location
St. Petersburg, FL

Share this job: