Marketing Associate - Asset Management
Atlantic GroupShare this job:
- location easily commutable from Manhattan
Key Responsibilities
- Support the execution of integrated marketing initiatives spanning digital, email, events, paid media, and print.
- Maintain campaign calendars, timelines, and performance dashboards across multiple workstreams.
- Drive lead-generation and client-conversion efforts through data-driven segmentation and program optimization to improve ROI and engagement.
- Ensure brand consistency and compliance across all materials and communications.
- Partner with internal teams including Product, Legal, Compliance, and Distribution to ensure timely and accurate delivery of marketing programs.
- Manage workflows across channels to align with broader brand and business objectives.
- Track and analyze campaign performance, sharing insights to inform future initiatives.
- Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or related discipline.
- 2–5 years of marketing experience within asset or wealth management.
- Strong understanding of U.S. wealth distribution channels, including RIA, broker/dealer, and independent advisor networks.
- Familiarity with investment products and solutions preferred.
- Demonstrated ability to manage complex, cross-channel marketing campaigns.
- Proficiency with marketing and analytics tools such as Google Analytics, Salesforce, HubSpot, Seismic, Constant Contact, or Adobe Creative Suite.
- Strong communication and organizational skills with attention to detail.
- Experience with SEO, SEM, and paid-media strategy is a plus.
Job Type
- Job Type
- Full Time
- Location
- Connecticut, United States
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